This book is based off the acclaimed film The Revenant. The film contains
plenty of bloody violence, including some very shocking imagery, so it only
made sense that this book should include the same.

Imagery like an arrow, ancient technology utilised by the Native American
Indian, which was traditionally used to hunt bison and elk, but non-traditionally
used in the film to hunt down and kill the British-led trapper expedition. The
arrow spans the pages from beginning to end, allowing for other elements
which compile together into a coherant unit.

I used the colour red because it is the colour of blood, but it’s not blood, it’s
red. Ideally, for the sake of contemporary relevance, I would have printed this
book’s contents in blood. However, not only would this have been messy
unless the appropriate steps were taken, but there were also other variables
impeding the process. In designing this book, red still served as a powerful
accent colour, and was not treated carelessly.

It has a strong and bold presence. It also has a slight tint to it, which made it
more identifiable with dried blood staining the pages, making its imagery seem
more primal, eliciting extreme emotions like anger and especially violence, but
perhaps more than anything else, the colour red and how it was implemented,
manipulates similar emotional states to that of the film.

However, in my professional opinion, it would have been more effective at
creating those associations if my crimson or scarlet tones were, how should
we say, more realistic.